Eat 30 plants a week
Feel better without overthinking food
No strict diets. No calorie counting.
Just a simple way to add more variety to the food you already eat.
Why it works

Discover great taste
Eating more plants is not about restriction.
It’s about discovering new flavours, textures, and meals that make real food exciting again.

Live better, every day
Small food habits support a better everyday life.
More energy, more variety, and meals that feel good to share.

Simple habits that stick
If kids can enjoy adding berries and seeds to breakfast, this doesn’t need to be complicated.
Start small. Add variety. Keep going.
Try the 30aweek app
Track your plants, build better habits, and see your progress each week.

How it works
Add variety to your meals
Small changes make a big difference.
Fruit instead of biscuits. Add herbs. Try something new.
Discover new flavours
More plants means more taste, texture, and combinations.
Track what you eat
Keep a simple count of different plants through the week.
It builds awareness and helps habits stick.
Learn more on our blog
Easy meals with more plant variety
Simple ways to build meals with more plants, without extra effort.
